Sunday, December 12, 2010
The value of results
I have been following the spat for the use of the Lotus name. Chess can draw in a lot of sponsorship if we can produce the results. Branding, that is the game. Are we up to it? It takes more than just our performance till U12. We need to show a plan and we need to show a team that can deliver those results. And by team, I dont just mean the players.